Let the madness begins! The New York Fashion Week madness (outrageous styles, designers from around the world, super skinny models, the Tents… I mean, Lincoln Center… I mean Milk Studios… wherever), that is.
Today marks the beginning of New York City Fashion Week, a crazy, chaotic, and very exciting time for some lucky New Yorkers who get to attend “the shows“. To help ease the insanity (think 150+ fashion shows jammed into a 9-day period), Poppin has assembled it’s first ever Poppin Fashion Week Survival Kit. Earlier in the week, our Survival Kit landed on the desks of a number of fantastic editors, stylists and friends.
Check out what some of the world’s biggest trendsetters will be using to survive this Fashion Week:
Each kit arrived in one of Poppin’s Laptop Totes and was equipped with a Poppin personalized luggage tag.

We also made our own (much easier to read!) version of the Fashion Week Calendar as well as a map of the area surrounding Lincoln Square, pointing out the most important landmarks, ieĀ Starbucks, Wi-Fi Hotspots, Rosa Mexicana and PJ Clarke’s amongst others.
The kits includes a few key non-Poppin items. Necessities like Trident White and Mint Mentos, since fabulous people can’t have nasty breathe.
Also, included is Mercy, a new hang-over helper, perfect for those early mornings (after those late night fashion parties…).
Then there is the Poppin product: customized Fashion-Week notebooks, clipboards for show producers, sleek mechanical pencils for front-row notetakers and much, much more.








